Sometimes you're just too close
to see what needs to change.

I've spent more than 30 years in sales, marketing and business, and over 15 years building my own flower farming business. I've made mistakes. Plenty of them. I've tried things that worked brilliantly and things I'd never do again. I've built different income streams, grown audiences, sold flowers, courses, workshops and memberships, hosted retreats, worked with florists and wedding clients and, most importantly, learnt that being busy and running a profitable business are two very different things.

Today, one of the things I love most is mentoring other flower farmers, florists and creative business owners. And my mentoring is very much that — mentoring. It isn't a formula or a course where I tell everyone to do the same thing. Your business, your circumstances, your ambitions and the life you want to create are completely individual. My job is to help you work out how to get there.

There are two ways to work with me

Is mentoring right for you?

I don't think everybody needs a mentor. And I don't think I'm the right mentor for everybody. But if you have a flower farming, floristry or creative business that you are serious about growing, I may be able to help. Perhaps you have reached a point where you know something needs to change. Maybe you're incredibly busy but the money isn't reflecting the hours you're putting in. Perhaps you've got twenty different ideas and don't know which ones to pursue. Maybe you need to increase your income. Or perhaps you've built something successful already and you're trying to work out what the next version of it looks like.

You don't need to have all the answers. That's what I'm there for. What I do need from you is honesty, openness and a willingness to actually do something with what we decide. I will encourage you. I will support you. I'll give you ideas. I'll share everything I've learnt. But I'll also challenge you. And occasionally I will probably tell you to stop doing something you absolutely love doing because it makes you £3.27 an hour. That's mentoring.

A little about me

Sales & marketing background. Flower farmer. Businesswoman.

Before flower farming, I spent 30 years in sales and marketing. I've also run a digital marketing agency and built businesses in the flower and education worlds. Today, alongside Field Gate Flowers, I've created courses, memberships, workshops, retreats, online education, mentoring and other income streams. So when I look at your business, I'm not only looking at what you're growing. I'm looking at the whole commercial picture. What can we sell? Who are we selling it to? What should it cost? How do we reach those people? Can we make it more profitable? Can we make it simpler? And does it create the life you actually want? That's the bit I love.